Hershey's Commercial Ideas?

New slogan instead of the old Im gathering. Well I guess you could have to cowboys having a show down like they do in the westerns where there in the middle of town. Both cowboys go to draw there guns and pull out hershey bars . the old slogan name verses the new design and slogan of the new hershey's bar. with close ups of the candy bar and they tip there hats to the other.